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SEO 2017 Best Practices Report: ... with Recommendations from Google and Industry Experts.

Kayani As-Sadiq
Google’s search algorithms along with its more than 200 ranking factors remain, for the most part, a mystery. There’s not a single official Google document that tells us how to rank our web pages on Google search. However, recommendations for proper search engine optimization from Google itself, as well as from industry experts, are out there. And so we researched for these documented supporting statements and put them together. From these documented statements we have directly and inferentially developed our SEO Best Practices.